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March 18th, 2010

brother and sister store Hong Kong TST

Tassels on sneakers? Three tongues on one shoe? Wings? Welcome to the Adidas Originals collection by designer Jeremy Scott!

No one could accuse this guy of being too subtle. Jeremy Scott’s flamboyant style has won him many admirers particularly among Pop stars and celebrities. Lady Gaga and Agyness Deyn both swear by him.

What was the designer wearing at Brother & Sister on Monday night?

Clad in a black matador-inspired jacket and sunglasses, Jeremy Scott mingled and posed for photos with a throng of fashion types and local celebrities.

Jeremy Scott Brother and Sister store HK

Brother and Sister, the new store / cafe housed in the lower level of the Emperor Jewelry flagship was a good venue for the gathering.

brother sister Tsim sha tsui Hong K

brother sister store shop Hong Kong

With a long bar and a few rooms to spread out in, the small event was intimate and fun. The designer was approachable and stayed for the duration of the event.

jeremy scott Hong Kong China clothing

On display was his latest collection of shoes for Adidas. Occupying one wall of the store, one could see his genius at work.

Adidas Jeremy Scott shoe HK

While some fashion designers tone down their creations in collaborations, Jeremy Scott channels the same unconventional, reinvent-the-wheel spirit from his high fashion line to his collection with Adidas.

Jeremy Scott brother sister Hong Kong

Jeremy Scott Adidas sneaker HK

Jeremy Scott Hong Kong Adidas

Interested in learning more about the designer’s approach? Check out this illuminating interview where he talks about the benefits of his partnership with Adidas and his interest in pop-up stores.

Jeremy Scott Adidas Originals Hong K

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