Betsey Johnson x Steve Madden SS14 fashion show

betsey johnson steve madden store hong kong hk shop

Steve Madden Betsey Johnson fashion show Hong Kong HK store

The fact that the Betsey Johnson x Steve Madden fashion show on Friday night was entertaining was somewhat of a surprise. In-store shows are often cramped and clumsy affairs, but this one, which took place around a square perimeter of boutiques in Central Building, actually succeeded in being charismatic and fun.

The mood set by the models is what made the event a standout.

fashion show model hong kong betsey johnson steve madden hk

They gave life to the collection by enthusiastic walks that had them making exaggerated movements with a bouncy, upbeat quality. The mood was contagious and the crowd gathered around couldn’t help but be influenced. The show was perfectly cast as each girl exuded personality during their walk.

We didn’t shoot much footage, but here’s a short clip from the fashion show’s finale.

Betsey Johnson x Steve Madden SS14 show finale

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